Case studies

Not a pig Campaign Educational initiative

2020 #notapig initiative
Venue: Slovakia, Czech Republic

Campaign for clean Slovak and Czech mountains, forests, and city parks

Objectives of the initiative:

To bring tips and information on how to behave in nature through social networks and media, in order to prevent its excessive pollution
Capturing the impending pollution of nature from the very beginning
Avoiding the need to create projects that address the consequences, i.e. waste
Education of children and adults, to whom we explain that waste does not belong in nature and in public places
Spreading awareness and showing the effects of irresponsible and non-environmental behaviour
Organizing cleaning events

“Despite the pandemic, we were lucky to be able to go out. I think we realized how beautiful nature is, how we have to take care of it, and I'm glad that this way I can join the #notapig initiative.”

Patrik Eliáš, Olympic bronze medallist and two-time Stanley Cup winner

“I really like this initiative and I want to contribute with my voice to make people realize that there is no planet B and that we create our own life on it. I can't ignore garbage and people's recklessness on walks in the woods, I want it to change naturally in people. I was most shocked by the pram thrown out in the Slovak Paradise, which was torn off, soaked, and obviously no longer usable. I don't understand the audacity of the people who left it there.”

Zuzana Smatanová, singer and musician

Case studies

Not a pig Campaign Educational initiative

References